In years past as well as present day, a diamond was judged based on the 4 C’s determination. Cut, color, carat and clarity determinations are usually what dictate how good a diamond really is. It was always the top score in each category which made it desirable. Clarity is an especially important factor when determining [...]
Estate Diamonds – Factors Which Make Them Worth the Price
Estate diamonds are a unique style of jewelry which many people express great interest in. Although they can be pricey at times, depending on what they consist of, these beautiful gems are worth the price for quite a few different reasons. If you are considering buying older jewelry, and more specifically estate jewelry, the following [...]
Blue Nile: A Guy’s Best Friend
Blue Nile: A Guy’s Best Friend CEO Diane Irvine sees opportunity glittering amid economic gloom When Web entrepreneur Jason Calacanis was ready to pop the question to his girlfriend, he turned to his computer. Blue Nile, the leading diamond jewelry marketer on the Net, helped him bone up on such factors as color, cut, [...]
Gentlemen prefer buying diamonds online
Internet jewellers A boy’s best friend Gentlemen prefer buying diamonds online “MEN are intimidated when they go into a jewellery store to buy their first diamond,” says Diane Irvine, the chief executive of Blue Nile. Creating a website that looks good and makes it easy for men to learn about diamonds before buying has turned [...]